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Business

Overview Degrees/Certificates Courses

Our business degrees, certificates, and courses are designed to provide an entrance into exciting careers, opening doors to immediate employment and/or career advancement. We offer a variety of degrees and certificates to meet students' present and future needs.

Depending on the course of study, our programs provide the skills for career opportunities as an: account executive, analyst, bank employee, buyer, clerk, data-entry clerk, data-entry specialist, entrepreneur, financial planner, government service, insurance representative, technical writer, investment counselor, manager, market research, office assistant, public administration, purchasing agent, retail/industrial sales, and stockbroker, along with many others.

Degrees and Certificates Offered

A.S.-T. in Business Administration 2.0
A.A. in Entrepreneurship
A.A. in General Business
Business Information Worker Certificate
Computer Applications for Small Business Certificate
Cross-Cultural Conflict Resolution Certificate
Entrepreneurship/Small Business Management Certificate
General Business Certificate
Internet Marketing Certificate
Marketing Essentials Certificate
Technical Communications Certificate
Soft Skills for the Global Environment Certificate

Division Dean Kirsten Corbin
Department Chair Rachna Nagi-Condos
Phone (916) 484-8361
Email bcsclerk@arc.losrios.edu

Associate Degrees for Transfer

A.S.-T. in Business Administration 2.0

The Associate in Science in Business Administration 2.0 for Transfer (AS-T) program provides students with a major that fulfills the general requirements for transfer to the California State University. Students with this degree will receive priority admission with junior status to the California State University system. Students should work closely with their American River College counselor to ensure that they are taking the appropriate coursework to prepare for majoring in Business Administration at the institution they wish to transfer to because major and general education requirements may vary for each CSU and the degree may only transfer to specific institutions.

Students must complete the following Associate Degree for Transfer (ADT) requirements (Pursuant to SB1440, §66746):

• 60 semester or 90 quarter CSU-transferable units

• the California State University-General Education-Breadth pattern (CSU GE-Breadth); OR the Intersegmental General Education Transfer Curriculum (IGETC) pattern

• a minimum of 18 semester or 27 quarter units in the major or area of emphasis as determined by the community college district

• obtain a minimum grade point average (GPA) of 2.0

ADTs also require that students must earn a “C” or better in all courses required for the major or area of emphasis. A ”P” (Pass) grade is also an acceptable grade for courses in the major if the course is taken on a Pass/No Pass basis.

Catalog Date: August 1, 2024

Degree Requirements

Course Code	Course Title	Units
ACCT 301	Financial Accounting	4
ACCT 311	Managerial Accounting	4
BUS 300	Introduction to Business (3)	3
or BUS 310	Business Communications (3)
BUS 340	Business Law (3)	3
ECON 302	Principles of Macroeconomics	3
ECON 304	Principles of Microeconomics	3
MATH 340	Calculus for Business and Economics (3)	3 - 5
or MATH 342	Modern Business Mathematics (3)
or MATH 355	Calculus for Biology and Medicine I (4)
or MATH 400	Calculus I (5)
STAT 300	Introduction to Probability and Statistics (4)	3 - 4
or ECON 310	Statistics for Business and Economics (3)
or PSYC 330	Introductory Statistics for the Behavioral Sciences (3)
or STAT 480	Introduction to Probability and Statistics - Honors (4)
Total Units:		26 - 29

The Associate in Science in Business Administration 2.0 for Transfer (AS-T) degree may be obtained by completion of 60 transferable, semester units with a minimum overall grade point average (GPA) of 2.0, including (a) a minimum grade of "C" (or "P") for each course in the major or area of emphasis described in the Required Program, and (b) either the Intersegmental General Education Transfer Curriculum (IGETC) or the California State University General Education-Breadth Requirements.

Student Learning Outcomes

Upon completion of this program, the student will be able to:

identify and explain the major functional areas of the business organizations including management, marketing, finance, and accounting.
apply commonly used computer application programs to create relevant business documents.
apply accounting and mathematical concepts and principles in making decisions about business operations.
assess the relationships and interdependencies of economic, social, legal, and global environments in which businesses operate.

Career Information

Account executive, analyst, bank employee, buyer, manager, entrepreneur, financial planner, government service, insurance representative, investment counselor, public administration, purchasing agent, retail/industrial sales, stockbroker. Some options may require more than 2 years of study and additional licensing.

Associate Degrees

A.A. in Entrepreneurship

The Entrepreneurship degree provides training and education for those wishing to own or manage a small entrepreneurial venture. The various elements involved in starting and operating a small business are covered.

Catalog Date: August 1, 2024

Degree Requirements

Course Code	Course Title	Units
BUS 105	Business Mathematics	3
BUS 210	The Business Plan	1
BUS 212	Marketing for Small Businesses	1
BUS 214	Financing a Small Business	1
BUS 216	Essential Records for the Small Business	1
BUS 300	Introduction to Business	3
BUS 320	Concepts in Personal Finance	3
BUS 340	Business Law	3
BUS 350	Small Business Management/Entrepreneurship	3
CISC 100	Computer Fundamentals with Hands-on Lab	2
MGMT 304	Principles of Management (3)	3
or MGMT 362	Techniques of Management (3)
MKT 300	Principles of Marketing	3
A minimum of 6 units from the following:		6
ACCT 341	Computerized Accounting (3)
ACCT 343	Computer Spreadsheet Applications for Accounting (2)
BUSTEC 305	Introduction to Business Information Technology (3)
BUSTEC 310	Introduction to Word/Information Processing (3)
A minimum of 1 unit from the following:		1
BUS 218	Management Skills for the Small Business (1)
BUS 220	Retailing and Merchandising for the Small Business (1)
BUS 224	Customer Service (1)
BUS 228	Selling Techniques for the Small Business (1)
Total Units:		34

The Entrepreneurship Associate in Arts (A.A.) degree may be obtained by completion of the required program, plus general education requirements, plus sufficient electives to meet a 60-unit total. See ARC graduation requirements.

Student Learning Outcomes

Upon completion of this program, the student will be able to:

evaluate the feasibility of success when starting a new business venture.
research and compose a business plan that can be used for planning as well as financing.
employ appropriate management, finance, accounting, and marketing techniques required in operating a business.

A.A. in General Business

This degree is designed to provide a strong foundation for those entering into a variety of business fields in the private and public sector. It includes coursework that is essential for entry-level positions and enhances the knowledge base of those who are seeking career progression.

Catalog Date: August 1, 2024

Degree Requirements

Course Code	Course Title	Units
ACCT 101	Fundamentals of College Accounting (3)	3 - 4
or ACCT 301	Financial Accounting (4)
BUS 100	English for the Professional (3)	3
or ENGWR 300	College Composition (3)
BUS 105	Business Mathematics	3
BUS 110	Business Economics (3)	3
or ECON 302	Principles of Macroeconomics (3)
BUS 300	Introduction to Business	3
BUS 310	Business Communications	3
BUS 320	Concepts in Personal Finance	3
BUS 340	Business Law (3)	3
CISA 305	Beginning Word Processing (2)	2
CISA 315	Introduction to Electronic Spreadsheets (2)	2
MKT 300	Principles of Marketing	3
A minimum of 6 units from the following:		6¹
BUS, MGT, MKT, RE courses not used to fulfill other requirements for this major.
Total Units:		37 - 38

¹Work Experience (498) courses are limited to 3 units maximum towards degree requirements.

The General Business Associate in Arts (A.A.) degree may be obtained by completion of the required program, plus general education requirements, plus sufficient electives to meet a 60-unit total. See ARC graduation requirements.

Student Learning Outcomes

Upon completion of this program, the student will be able to:

identify and explain the major functional areas of business organizations including management, marketing, finance, and accounting.
develop leadership skills and abilities that are effective in managing a multicultural workforce.
analyze practical business problems and utilize critical thinking and research skills in the evaluation of alternative solutions.
apply accounting concepts and principles in making decisions about business operations.
integrate management principles in relationship to finance, personnel, products, services, and information.
communicate effectively verbally and in writing in various business settings.
apply commonly used computer application programs to compose relevant business documents.

Career Information

Account executive, analyst, bank employee, buyer, clerk, data-entry clerk, data-entry specialist, entrepreneur, financial planner, government service, insurance representative, investment counselor, manager, marketing, market research, office assistant, public administration, purchasing agent, retail/industrial sales.

Certificates of Achievement

Business Information Worker Certificate

This certificate prepares students for entry-level office, computer, and administrative support positions in a variety of industries.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
BUS 100	English for the Professional	3
BUS 224	Customer Service	1
BUS 310	Business Communications	3
BUSTEC 101	Computer Keyboarding: 10-Key	1
BUSTEC 126	Outlook: Basics (1)	1
or CISA 126	Outlook: Basics (1)
BUSTEC 300.1	Keyboarding/Applications: Beginning	1
BUSTEC 305	Introduction to Business Information Technology	3
BUSTEC 310	Introduction to Word/Information Processing	3
BUSTEC 332	Integrated Business Projects (3)	3
or BUS 312	Workplace Behavior and Ethics (3)
CISA 315	Introduction to Electronic Spreadsheets	2
Total Units:		21

Student Learning Outcomes

Upon completion of this program, the student will be able to:

demonstrate proficiency in business technology applications.
demonstrate proficiency in business administration skills.
demonstrate proficiency in business communication skills.
apply customer service skills in a business environment and provide a positive customer service experience.

Career Information

Students who successfully complete this certificate are prepared for entry-level positions in office, computer, and administrative support positions in a variety of industries.

Computer Applications for Small Business Certificate

This certificate provides an overview of the specific computer related skills needed to run a small business. The focus is on word processing, electronic spreadsheets, desktop publishing, web page creation, computerized accounting, and an overview of small business/entrepreneurship.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
ACCT 101	Fundamentals of College Accounting (3)	3 - 4
or ACCT 301	Financial Accounting (4)
ACCT 341	Computerized Accounting	3
BUS 350	Small Business Management/Entrepreneurship	3
CISA 305	Beginning Word Processing	2
CISA 315	Introduction to Electronic Spreadsheets	2
CISA 330	Desktop Publishing	2
CISC 306	Introduction to Web Page Creation	1
Total Units:		16 - 17

Student Learning Outcomes

Upon completion of this program, the student will be able to:

assess the ways to start a business and which form of business organization should be used
explain the importance of a business plan, a financial plan, and a marketing plan
apply principles of management and marketing relevant to the small business
plan and execute strategies for working with multiple documents, templates, and macros, and apply techniques for using and editing pre-designed styles
plan, construct, test, and evaluate worksheets that are efficient, accurate, and professional using a spreadsheet application
create commonly used printed marketing documents using desktop publishing software
evaluate web page content needs and design a web page
generate and interpret various reports and financial statements in appropriate bookkeeping software

Cross-Cultural Conflict Resolution Certificate

This certificate provides the knowledge and skills needed to resolve cross-cultural conflict with both internal and external customers. It combines a theoretical understanding of conflict with the practical application of handling conflict within the context of a diverse environment.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
BUS 317	Managing Workplace Conflict	3
BUS 330	Managing Diversity in the Workplace	3
BUS 332	Cross-Cultural Customer Service	3
SPEECH 325	Intercultural Communication	3
Total Units:		12

Student Learning Outcomes

Upon completion of this program, the student will be able to:

adapt communication behaviors based on cultural values and communication styles.
analyze negotiation processes, strategies, and techniques.
develop tactics for effective conflict management and resolution.

Entrepreneurship/Small Business Management Certificate

This certificate is designed for existing and potential entrepreneurs. It provides an organized course of study that enables students to develop entrepreneurial skills, recognize opportunities, and learn the basics of starting and managing a small business.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
BUS 210	The Business Plan	1
BUS 212	Marketing for Small Businesses	1
BUS 214	Financing a Small Business	1
BUS 216	Essential Records for the Small Business	1
BUS 350	Small Business Management/Entrepreneurship	3
CISC 100	Computer Fundamentals with Hands-on Lab	2
A minimum of 8 units from the following:		8
ACCT 121	Payroll Accounting (3)
ACCT 341	Computerized Accounting (3)
BUS 218	Management Skills for the Small Business (1)
BUS 220	Retailing and Merchandising for the Small Business (1)
BUS 224	Customer Service (1)
BUS 228	Selling Techniques for the Small Business (1)
BUS 300	Introduction to Business (3)
BUS 340	Business Law (3)
CISA 305	Beginning Word Processing (2)
CISA 315	Introduction to Electronic Spreadsheets (2)
MKT 300	Principles of Marketing (3)
MKT 312	Retailing (3)
MKT 314	Advertising (3)
Total Units:		17

Student Learning Outcomes

Upon completion of this program, the student will be able to:

create a business plan that covers all facets of operating a business.
organize and manage the different business functions necessary for ongoing operations.
appraise and evaluate business opportunities.

General Business Certificate

The General Business certificate provides an overview of the various disciplines in business such as management, marketing, accounting and finance. It is intended to meet the needs of students who wish to develop, retrain or upgrade skills.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
ACCT 101	Fundamentals of College Accounting (3)	3 - 4
or ACCT 301	Financial Accounting (4)
BUS 100	English for the Professional (3)	3
or ENGWR 300	College Composition (3)
BUS 300	Introduction to Business	3
BUS 310	Business Communications	3
BUS 340	Business Law	3
CISC 100	Computer Fundamentals with Hands-on Lab	2
MGMT 304	Principles of Management	3
MKT 300	Principles of Marketing	3
A minimum of 5 units from the following:		5
BUS 330	Managing Diversity in the Workplace (3)
MGMT 362	Techniques of Management (3)
BUS 224	Customer Service (1)
BUS 210	The Business Plan (1)
BUS 212	Marketing for Small Businesses (1)
BUS 214	Financing a Small Business (1)
BUS 350	Small Business Management/Entrepreneurship (3)
CISA 340	Presentation Graphics (2)
CISA 320	Introduction to Database Management (1)
CISA 315	Introduction to Electronic Spreadsheets (2)
CISA 305	Beginning Word Processing (2)
BUS 216	Essential Records for the Small Business (1)
BUS 218	Management Skills for the Small Business (1)
Total Units:		28 - 29

Student Learning Outcomes

Upon completion of this program, the student will be able to:

Identify the functions of management and apply them in business situations.
Analyze written communication.
Evaluate and apply the basic concepts of marketing in both for-profit and non-profit organization.
Develop leadership skills and abilities that are effective in managing a multicultural workforce.
Apply commonly used computer application programs to create relevant business documents.
Apply business mathematics in order to analyze data and solve business problems.
Explain small business practices such as record-keeping, financing, marketing, and creating a business plan.
Compose effective business documents.

Internet Marketing Certificate

This certificate offers a program of study for students seeking jobs that require skills in technical marketing applications. It provides opportunities to combine traditional marketing theory with the technical skills needed in today's business environment. Courses address current technology-based business communications, marketing, Internet strategies, applications, and trends.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
CISA 330	Desktop Publishing	2
CISA 340	Presentation Graphics	2
CISA 345	Technical Marketing Applications	2
CISA 346	Social Media Applications	1
CISW 350	Imaging for the Web	1
BUS 100	English for the Professional	3
MKT 330	Internet Marketing	3
Total Units:		14

Student Learning Outcomes

Upon completion of this program, the student will be able to:

identify and create effective Internet marketing strategies that enhance business relationships with present and future customers.
apply communication theory, effective writing techniques, and presentation skills to business situations.
utilize software applications designed to present and promote business in print and visual media.
devise a marketing plan using social media applications and content platforms for marketing both small and large businesses.
analyze various software applications for Search Engine Optimization (SEO), analytic tools, web-building and blog applications, email marketing, and other technical marketing tools.

Career Information

Career opportunities include titles such as social media administrator, digital marketing director, campaign specialist, marketing/events coordinator, media marketing, social media squad, Internet marketing communications, and communications and social media coordinator.

Marketing Essentials Certificate

This certificate provides an introductory overview of the various aspects of marketing, such as target marketing, marketing strategy, advertising, professional selling, retailing, public relations, social media, and customer service. It is intended to meet the needs of employed students who wish to upgrade their marketing skills, as well as those students who are seeking entry-level marketing positions.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
MKT 300	Principles of Marketing	3
MKT 310	Selling Professionally	3
MKT 312	Retailing	3
MKT 314	Advertising	3
MKT 330	Internet Marketing	3
Total Units:		15

Student Learning Outcomes

Upon completion of this program, the student will be able to:

analyze the philosophy of the marketing concept, and the importance of customer satisfaction.
discover the function and elements of the marketing mix.
incorporate strategies for planning, producing, and selecting the appropriate advertising media, and creating an advertising campaign.
demonstrate professional selling skills, including sales presentations.
evaluate principles of retailing, such as store location, store layout and design, pricing, human resource management, and promotional methods.
compare and contrast various e-marketing tools, such as websites and social media.

Career Information

Marketing, selling, advertising, public relations, and marketing management positions, for profit and non-profit organizations. Also, enhancing marketing skills for the entrepreneur and small business owner.

Technical Communications Certificate

This certificate offers an interdisciplinary program of courses in Technical Communications, Art/New Media, and Computer Information Systems to prepare students for a variety of technical writing and professional communication careers. The certificate includes the theory, writing skills, design background, and computer applications knowledge needed for jobs in technical communication.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
ARTNM 352	Design for Publication (3)	2 - 3
or CISA 330	Desktop Publishing (2)
CISA 305	Beginning Word Processing (2)	2 - 3
or BUSTEC 310	Introduction to Word/Information Processing (3)
CISW 300	Web Publishing	3
TECCOM 300	Introduction to Technical/Professional Communication	3
TECCOM 310	Writing Digital Content	1
TECCOM 330	Writing Technical Manuals	1
A minimum of 3 units from the following:		3
BUS 100	English for the Professional (3)
BUS 310	Business Communications (3)
CISW 321	Web Site Development using Dreamweaver (3)
Total Units:		15 - 17

Student Learning Outcomes

Upon completion of this program, the student will be able to:

analyze audience information needs.
compose concise, clearly written professional documents organized with the audiences' needs in mind.
design print and online resources that communicate organizations' values, enhance readability, and are easy to use.
demonstrate basic skills in the use of word processing, page design, and web design applications.
evaluate organizations' communication goals and needs based on technical writing principles.

Career Information

Technical communicators find employment in medical, scientific, high tech, business, university, and government settings. They may write white papers, tutorials, reference and procedure manuals, help systems, user assistance video scripts, grants and proposals, and more.

Certificate

Soft Skills for the Global Environment Certificate

This certificate covers the leadership skills and abilities needed to manage a multicultural workplace, while focusing on the skills needed to most effectively communicate with employees, colleagues, customers, and vendors. Emphasis is placed on how to develop a greater understanding and skill-set from a cross-cultural perspective.

Catalog Date: August 1, 2024

Certificate Requirements

Course Code	Course Title	Units
BUS 317	Managing Workplace Conflict	3
BUS 330	Managing Diversity in the Workplace	3
BUS 332	Cross-Cultural Customer Service	3
MGMT 360	Management Communication	3
Total Units:		12

Student Learning Outcomes

Upon completion of this program, the student will be able to:

adapt to different customer behavior styles.
evaluate verbal and non-verbal cues in appraising a situation.
apply positive communication and listening techniques.
develop strategies for service recovery.
communicate effectively with a diverse customer population.
analyze organization challenges to formulate solutions to improve communication.
describe elements of a sound customer service program.

Business (BUS) Courses

BUS 100 English for the Professional

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:BUSTEC 300.1 with a grade of "C" or better
Catalog Date:August 1, 2024

This course prepares students for professional business communication and BUS 310: Business Communications. It presents principles of correct and effective English usage as applied in business. Included are skills and techniques of written communication, sentence structure, word usage, punctuation, spelling, business vocabulary, and business and employment document formatting. It emphasizes critical thinking and effective writing techniques by analyzing written communication and composing and organizing paragraphs into effective business documents. Proofreading skills are stressed throughout the course.

BUS 105 Business Mathematics

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:Eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
General Education:AA/AS Area II(b)
Catalog Date:August 1, 2024

This course reviews basic mathematical skills and introduces equations and formulas in solving for unknowns. Calculations for banking, commercial discounts, retail and wholesale markup-markdown, payroll computations, simple and compound interest, bank discount, present value, taxes, insurance, depreciation, and financial statements are explored. This course is recommended for business majors.

BUS 110 Business Economics

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:ENGWR 102 and ENGRD 116 with a grade of “C” or better; OR ESLR 320 and ESLW 320 with a grade of “C” or better.
General Education:AA/AS Area V(b)
Catalog Date:August 1, 2024

This course is designed for two-year Accounting, Business, Computer Information, Marketing, and Real Estate majors. Both microeconomic and macroeconomic theory are covered with the emphasis towards applications. This course does not meet ECON 302 or 304 requirements for transfer students.

BUS 210 The Business Plan

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 350; and eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
Catalog Date:August 1, 2024

This course offers an organized, step-by-step approach to preparing a business plan. All sections of the business plan are covered.

BUS 212 Marketing for Small Businesses

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 350; and eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
Catalog Date:August 1, 2024

This course covers how small businesses market products and services to consumers through the creation of a marketing plan. Topics include identifying target markets and utilizing the marketing mix to most effectively reach customers.

BUS 214 Financing a Small Business

Units:1
Hours:18 hours LEC
Prerequisite:None.
Catalog Date:August 1, 2024

This course covers the sources and methods of raising capital for small businesses. It explores how much money is needed and where it can be obtained, start-up costs, and projecting monthly and yearly costs. Financial ratios and key financial statements are also covered.

BUS 216 Essential Records for the Small Business

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 105 and 350 with a grade of "C" or better.
Catalog Date:August 1, 2024

This course emphasizes the various types of records that small businesses must keep. The focus is on financial, employment, and tax records. Simple, easy-to-use record-keeping systems are covered.

BUS 218 Management Skills for the Small Business

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:Bus. 350 with a grade of "C" or better.
Catalog Date:August 1, 2024

A small business owner must understand and motivate others to help the business reach its objectives. This course covers planning and organizing work flow, delegating responsibilities, leadership styles, decision making, stress management, and working with employee organizations, all of which help the business reach its objectives.

BUS 220 Retailing and Merchandising for the Small Business

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 105 and 350 with a "C" grade or better.
Catalog Date:August 1, 2024

This course emphasizes retailing concepts, such as inventory control and turnover rates, selecting merchandise sources, using trade and cash discounts, pricing, markup and markdown, and shrinkage control. It also includes how to develop a merchandising plan, inventory control system, and assessing consumer behavior and demographics.

BUS 224 Customer Service

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 350
Catalog Date:August 1, 2024

This course introduces a study of the principles involved in building and delivering effective customer service. It focuses on providing value-added service through improved attitude, improved listening, conflict management, problem solving, and successful customer service interactions.

BUS 228 Selling Techniques for the Small Business

Units:1
Hours:18 hours LEC
Prerequisite:None.
Advisory:BUS 350
Catalog Date:August 1, 2024

This course focuses on those skills needed to successfully engage in the sales process of products/services. Special emphasis is given to small business owners and their needs.

BUS 250 Survey of International Business

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:BUS 300
Catalog Date:August 1, 2024

This course is a comprehensive overview of international business, designed to provide both beginners and experienced business people with a global perspective on international trade, including foreign investments, impact of financial markets, international marketing, and the operation of multi-national corporations.

BUS 294 Topics in Business

Units:0.5 - 4
Hours:9 - 72 hours LEC
Prerequisite:None.
Advisory:Eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
Catalog Date:August 1, 2024

This course provides opportunities to study topics in business that are not included in current course offerings. Individualized topics may be developed in cooperation with business and industry to meet specialized training needs.

BUS 295 Independent Studies in Business

Units:1 - 3
Hours:54 - 162 hours LAB
Prerequisite:None.
Catalog Date:August 1, 2024

Independent Study is an opportunity for the student to extend classroom experience in this subject, while working independently of a formal classroom situation. Independent study is an extension of work offered in a specific class in the college catalog. To be eligible for independent study, students must have completed the basic regular catalog course at American River College. They must also discuss the study with a professor in this subject and secure approval. Only one independent study for each catalog course will be allowed.

BUS 299 Experimental Offering in Business

Units:0.5 - 4
Prerequisite:None.
Catalog Date:August 1, 2024

This is the experimental courses description.

BUS 300 Introduction to Business

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:Eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
Transferable:CSU; UC
General Education:AA/AS Area V(b)
C-ID:C-ID BUS 110
Catalog Date:August 1, 2024

This course provides a multidisciplinary examination of how culture, society, economic systems, legal, international, political, financial institutions, and human behavior interact to affect a business organization’s policy and practices within the U.S. and a global society. It covers specific areas such as management, marketing, finance, accounting, economics, and computer information systems. It is a core requirement for business majors. This course provides an overview that is helpful for selecting a specific career and/or major in the field of business.

BUS 310 Business Communications

Units:3
Hours:54 hours LEC
Prerequisite:BUS 100 or ENGWR 300 with a grade of "C" or better
Advisory:BUSTEC 300.1
Transferable:CSU
General Education:AA/AS Area II(a)
C-ID:C-ID BUS 115
Catalog Date:August 1, 2024

This course provides the basic concepts for understanding communication in a changing business environment and focuses on practicing the strategies and principles of effective communication in business situations. Tools to communicate effectively in a fast-paced technological, global marketplace are emphasized. This experience provides opportunities to create, edit, evaluate, and critique business documents and reports. A formal research paper using research and analytical skills, and drawing conclusions and making recommendations is required. A business presentation is prepared and delivered.

BUS 312 Workplace Behavior and Ethics

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:BUSTEC 300.1 and CISC 300 with a grade of "C" or better; and eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300, OR ESLR 340 AND ESLW 340.
Transferable:CSU
General Education:AA/AS Area III(b)
Catalog Date:August 1, 2024

This course introduces basic procedures that promote effective workplace practices. Specific topics include communicating effectively, working on teams, problem-solving, preparing and processing information, understanding business ethics, researching ethical business standards, and implementing ethical principles. Activities and techniques help to develop competencies needed in the workplace to communicate with coworkers and customers effectively.

BUS 317 Managing Workplace Conflict

Units:3
Hours:54 hours LEC
Prerequisite:None.
Transferable:CSU
Catalog Date:August 1, 2024

This course focuses on identifying and understanding the underlying causes of workplace conflict and strategies for managing conflict effectively. It explores the impact of conflict on workplace communication, decision making, and leadership. It includes practical and strategic skills to prevent escalation of conflict and defuse disruptive behaviors.

BUS 320 Concepts in Personal Finance

Same As:ECON 320
Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:Eligible for ENGRD 310 or ENGRD 312 AND ENGWR 300; OR ESLR 340 AND ESLW 340.
Transferable:CSU; UC
General Education:AA/AS Area V(b); AA/AS Area III(b); CSU Area D2
Catalog Date:August 1, 2024

This course covers how to analyze financial affairs for lifelong decision making. It examines the basics of financial planning, analysis, and decision making in areas of budgeting, taxes, credit, money management, insurance, investments, and retirement with an emphasis on principles to develop economic decision-making skills. This course is not open to students who have completed ECON 320.

BUS 330 Managing Diversity in the Workplace

Units:3
Hours:54 hours LEC
Prerequisite:None.
Transferable:CSU
General Education:AA/AS Area V(b); AA/AS Area VI; CSU Area D3
Catalog Date:August 1, 2024

The course examines the leadership skills and abilities needed to manage a multicultural workplace. It focuses on the workplace impact of various historical, social, and cultural experience/perspectives related to gender, age, ethnicity, and disability. Workplace issues related to the diversity of the American consumer and global consumer impact on the United States are analyzed.

BUS 332 Cross-Cultural Customer Service

Units:3
Hours:54 hours LEC
Prerequisite:None.
Transferable:CSU
Catalog Date:August 1, 2024

This course focuses on defining and developing skills to ensure customer service satisfaction and success. Emphasis is placed on dealing with difficult situations and people from a cross-cultural perspective, and on bringing out the best in others. It provides practical, hands-on techniques for those engaged in customer contact.

BUS 340 Business Law

Units:3
Hours:54 hours LEC
Prerequisite:None.
Advisory:ENGWR 102 and ENGRD 116 with a grade of “C” or better; OR ESLR 320 and ESLW 320 with a grade of “C” or better.
Transferable:CSU; UC
C-ID:C-ID BUS 125
Catalog Date:August 1, 2024

This course focuses on the law in its relationship to the environment of business. Topics covered include the American legal system as an instrument of economic, social, and political control, sources and processes of law, contracts and sales, agency, business organizations, ethics, and the regulatory process.

BUS 350 Small Business Management/Entrepreneurship

Units:3
Hours:54 hours LEC
Prerequisite:None.
Transferable:CSU
Catalog Date:August 1, 2024

This course provides an overview of the various elements involved in starting and operating a small business. It covers developing a business plan, finding financial resources, developing personal and business goals, managing employees, meeting legal requirements, understanding marketing concepts, and other topics of interest to the entrepreneur.

BUS 495 Independent Studies in Business

Units:0.5 - 4
Hours:27 - 216 hours LAB
Prerequisite:None.
Transferable:CSU
Catalog Date:August 1, 2024

BUS 498 Work Experience in Business

Units:0.5 - 4
Hours:27 - 216 hours LAB
Prerequisite:None.
Enrollment Limitation:Students must be in a paid or unpaid internship, volunteer position, or job related to business with a cooperating site supervisor. Students are advised to consult with the Business Department faculty to review specific certificate and degree work experience requirements.
Advisory:Eligible for ENGWR 300 or ESLW 340.
Transferable:CSU
General Education:AA/AS Area III(b)
Catalog Date:August 1, 2024

This course provides students with opportunities to develop marketable skills in preparation for employment or advancement within the field of business. It is designed for students interested in work experience and/or internships in transfer-level degree occupational programs. Course content includes understanding the application of education to the workforce, completion of Title 5 required forms which document the student's progress and hours spent at an approved work site, and developing workplace skills and competencies.

During the semester, the student is required to complete 27 hours of related work experience for 0.5 unit. An additional 27 hours of related work experience is required for each additional 0.5 units. All students are required to attend the first course meeting, a mid-semester meeting, and a final meeting. Additionally, students who have not already successfully completed a Work Experience course will be required to attend weekly orientations while returning participants may meet individually with the instructor as needed. Students may take up to 16 units total across all Work Experience course offerings. This course may be taken up to four times when there are new or expanded learning objectives. Only one Work Experience course may be taken per semester.

BUS 499 Experimental Offering in Business

Units:0.5 - 4
Prerequisite:None.
Transferable:CSU
Catalog Date:August 1, 2024

This is the experimental courses description.

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Business

Overview

Degrees and Certificates Offered

Associate Degrees for Transfer

A.S.-T. in Business Administration 2.0

Associate Degrees

A.A. in Entrepreneurship

A.A. in General Business

Certificates of Achievement

Business Information Worker Certificate

Computer Applications for Small Business Certificate

Cross-Cultural Conflict Resolution Certificate

Entrepreneurship/Small Business Management Certificate

General Business Certificate

Internet Marketing Certificate

Marketing Essentials Certificate

Technical Communications Certificate

Certificate

Soft Skills for the Global Environment Certificate

Business (BUS) Courses

BUS 100 English for the Professional

BUS 105 Business Mathematics

BUS 110 Business Economics

BUS 210 The Business Plan

BUS 212 Marketing for Small Businesses

BUS 214 Financing a Small Business

BUS 216 Essential Records for the Small Business

BUS 218 Management Skills for the Small Business

BUS 220 Retailing and Merchandising for the Small Business

BUS 224 Customer Service

BUS 228 Selling Techniques for the Small Business

BUS 250 Survey of International Business

BUS 294 Topics in Business

BUS 295 Independent Studies in Business

BUS 299 Experimental Offering in Business

BUS 300 Introduction to Business

BUS 310 Business Communications

BUS 312 Workplace Behavior and Ethics

BUS 317 Managing Workplace Conflict

BUS 320 Concepts in Personal Finance

BUS 330 Managing Diversity in the Workplace

BUS 332 Cross-Cultural Customer Service

BUS 340 Business Law

BUS 350 Small Business Management/Entrepreneurship

BUS 495 Independent Studies in Business

BUS 498 Work Experience in Business

BUS 499 Experimental Offering in Business

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